The best ad screenshot and tear sheet tools, compared (2026)
How the main options differ, and which one fits your team
Landon Bennett
Updated
Ad screenshot tools all promise proof that your ads ran, but they work in very different ways. Some connect to your ad server and capture every campaign as it launches, some only cover creative approvals, and some are screenshot APIs you build on yourself. Here are the main options for agencies, publishers and retail media teams, what each is best at and where each stops, based on each company's public information as of November 2026.
At a glance
Best for | How screenshots are made | Connects to ad platforms | Output | |
|---|---|---|---|---|
Ad Reform | Agencies, publishers and retail media teams that need proof for every campaign, plus platforms that want an API | Creative placed in a matching ad slot on the real page; every screenshot checked by AI, then people | ✅ Google Ad Manager, DV360, CM360, The Trade Desk, Xandr | Images, branded PowerPoint and PDF decks, API and webhooks |
Adwallet | Ad ops teams that want automated screenshots and simple exports | Captures ads as campaigns launch | ✅ Google Ad Manager, DV360, CM360, The Trade Desk, Xandr | PowerPoint, PDF, JPG/ZIP |
Clinch Flight Control | Approving creative variations in Clinch campaigns | Generated from the campaign setup for QA and approval | 🟡 Clinch campaigns only | Excel, PDF, shareable link |
Publisher order systems (Mirabel, Shoom) | Newspaper and magazine tear sheets inside the order and billing system | Generated when an issue or order closes | 🟡 Their own CRM and billing | Delivered to advertisers through the platform |
Screenshot APIs (Urlbox, ScreenshotOne) | Engineering teams building their own tool | Whatever you build on the API | ❌ None; you build them | Raw images or PDFs |
✅ Yes · 🟡 Partly · ❌ No
The tools, one by one
1. Ad Reform
Ad Reform connects to your ad server or DSP, picks up new campaigns as they launch, places each creative in a matching ad slot on the real pages in the campaign and captures them on desktop and mobile. An AI agent checks every screenshot against your requirements, and anything that doesn't pass is reviewed by our team before it reaches your client.
Best for: agencies, publishers and retail media networks that send proof for many campaigns, and ad platforms that want screenshots inside their own product.
Stands out: the GAM agent follows your key/value targeting; every format, including HTML5, video, VAST, native, in-app and newsletters (see the hard cases); custom instructions per campaign; a public API and webhooks.
Output: images with browser URL, timestamp and device frames, delivered as branded PowerPoint or PDF decks.
Limits: built for proof of placement, not impression or viewability measurement, so it runs alongside your verification vendor.
2. Adwallet
Adwallet, based in Denmark, automatically captures and organizes ad screenshots for publishers and agencies. It connects to Google Ad Manager, DV360, CM360, The Trade Desk and Xandr and exports PowerPoint, PDF and image files.
Best for: ad ops teams that want automated screenshots with standard exports.
Limits: its site doesn't describe a review step for screenshots or an API. See our full Ad Reform vs. Adwallet comparison.
3. Clinch Flight Control tear sheets
Clinch's tear sheets pull every creative variation from a campaign's setup into one view for review, comments and bulk approval, with Excel or PDF export and a shareable link.
Best for: teams running dynamic creative in Clinch who need legal and client approval, especially in regulated categories.
Limits: it covers creative approval inside Clinch, not screenshots of ads live on publisher sites.
4. Publisher order systems: Mirabel and Shoom
Publisher platforms like Mirabel's DigitalStudio and Shoom generate tear sheets inside the order, proofing and billing workflow, mainly for newspapers and magazines.
Best for: print and digital-edition publishers that want tear sheets tied to invoices.
Limits: built around a publisher's own editions and orders, not programmatic campaigns running across many sites.
5. Screenshot APIs: Urlbox and ScreenshotOne
General screenshot APIs capture any URL, with options for delays, cookie banners and proxies. Urlbox even publishes a guide to building tear sheets on it.
Best for: engineering teams that want to build and run their own tool.
Limits: you build the campaign sync, ad placement, file naming, decks and review, and keep it working as sites change. Here's why we recommend against building your own.
Which one should you choose?
You need proof for every campaign, from GAM, DV360, CM360, The Trade Desk or Xandr: choose a tool that connects to your platforms, like Ad Reform or Adwallet.
Your screenshots go straight to clients and have strict requirements: look for a review step. Ad Reform checks every screenshot with AI, then people.
You need creative approval, not proof after launch: Clinch Flight Control or a proofing tool fits better.
You want screenshots inside your own product: use an API built for ads, like Ad Reform's, before building on a general screenshot API.
We're biased, so the best test is your own campaigns. Send us a recent order and we'll run it. See pricing.
Frequently asked questions
What is an ad screenshot tool?
Software that captures images of your ads live on the pages where they run, with the URL, date and device visible, as proof of placement for clients. They're also called tear sheet tools.
What's the difference between a tear sheet and an ad screenshot?
Today they mean the same thing. See what a tear sheet is in digital advertising.
Can these tools capture programmatic ads?
Tools that connect to your ad platforms can. Ad Reform places each creative in a matching ad slot on the real page, so you don't have to wait for a targeted ad to serve to you.
How much time does automating ad screenshots save?
A manual tear sheet takes about 10 minutes. A campaign with 24 sizes on 12 sites across 3 devices needs 864 of them, about 144 hours by hand. See how to calculate the ROI.
Do ad screenshot tools replace ad verification?
No. Verification vendors measure impressions, viewability and brand safety. Screenshot tools show how the ad looked in context. Most teams use both.
